26 - 27 September 2016
Syon Park Hotel, London, UK

Interview: Jean Paul Jansen, Global Marketing Director and E-busieness leader Prestige, P&G;

The Global Marketing Director of Procter and Gamble’s Prestige sector discusses how his organisation has overcome many of the initial challenges associated with adopting a digital customer experience strategy. This interview examines how a digital approach has been crucial for combining and aligning PR, Marketing and Sales strategies.

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